Blye Faust didn’t have a traditional entrance into the design world. She started in Hollywood – quite literally – as a film and television producer as well as an attorney. But as her family grew, she realized a regular commute between LAX & SFO wasn’t going to sustain her long term. She put down roots in the Bay Area and decided to follow her lifelong passion – interior design! With an aesthetic that mixes the glamour of old Hollywood with the sensibility of modern design, she’s already making her mark on the industry with her discerning eye and great taste. Today, Blye welcomes us into her living room – a beautiful space that absolutely encapsulates her signature style – and gives us an inside look at her exciting career path:
You started in law, then moved to entertainment, and finally transitioned into design. What sparked the most recent change?
A combo of geography and timing! My husband and I lived in L.A. and then Santa Barbara before moving up to the Bay Area about four years ago. The arrival of our son followed shortly thereafter and it just became increasingly difficult to commute back and forth to L.A. and to engage in my entertainment pursuits to the degree I would like. I decided to turn my attention toward my other lifelong passion of design, which I can do in the Bay Area with a young family, and it has been one of the best decisions I could have made. (I do continue to produce films on the side, though, and just wrapped production on “Spotlight,” starring Mark Ruffalo, Michael Keaton, Rachel McAdams, Liev Schreiber, and Stanley Tucci, which will be coming to a theater near you sometime later next year.)
So exciting! We love how you found a way to get the best of both worlds. What challenges did you face as you moved into a new industry?
Building a business from scratch always takes more effort and time than you initially plan (which, of course, was also the case when I made my initial transition from law into entertainment so it wasn’t a total shock – but you still hope the second time around might actually be different!). But I was incredibly lucky early on when another designer friend of mine (Shelley Cahan of Shelley & Company) introduced me to Krista Coupar of Coupar Consulting, which provides business, marketing, and design assistance to designers here in the Bay Area. They were able to help me put all the necessary pieces of my business together – from creating a website to building the infrastructure for project management, accounting, marketing, and everything in between. As I tell them often, I wouldn’t have been able to get up to speed as quickly as I have without their guidance and counsel.
Coupar Consulting is such a great resource for blossoming designers! So, back to the artistic side – how would you describe your aesthetic?
To use movie-speak: Audrey Hepburn meets Cameron Diaz.
That paints a perfect image. Where do you go for inspiration?
Anything created by Jean Louis Deniot, Pierre Yovanovitch, Dimore Studio, Amy Lau, or Annabelle Seldorf.
In regards to this space, what was your top priority?
To wrap our family’s shared narrative into a space that was inviting and fun.
Any challenges you faced in the design process?
It’s a funky space in that it’s a small, yet long and narrow room that acts as an entry/foyer as well as a living room – all with the main hallway for the house cutting right through the middle of it (you can’t see from the photos, but there is a fireplace that fills a large portion of the left wall as you enter the front door). So finding a way to break it up into three distinct, yet coherent, useable zones within a small footprint definitely took a little thought and effort.
The results are stunning – we’d say you conquered the challenge with ease. Did you own any of the pieces beforehand, or is it all new?
I owned the two Impressionist paintings and the two coffee table books but other than that, everything else is new (or at least new to our home).
We’d love to know more about the artwork!
The large, colorful Impressionist floral painting was done by my great-grandmother, Katharine Dunn Pagon, who lived and worked in both Baltimore, MD and Nantucket, MA. The small portrait of a woman was done by Sarah Baker, another member of my great-grandmother’s artist contingency from Baltimore. And I commissioned the two black and white pieces from Rhode Island-based artist Cindy Robinson, whose work I became familiar with via Etsy.
We love design with a bit of family history. So beautiful! Any other pieces you’d like to call attention to?
I particularly love the armchairs, which are from one of my absolute favorite vendors, Lawson Fenning (I would seriously buy every piece in their collection if I could). I would like to think they sum up my general aesthetic pretty well just by themselves.
What’s next for byblye interiors?
I have a number of residential projects I’m currently working on in Marin, San Francisco, and the East Bay and we are expecting our second child in March so my son is getting a new “big-boy” room that I can’t wait to reveal once it’s done!
A growing business and growing family – congratulations! Thanks for welcoming us into your home, Blye!
To learn more about Blye Faust and byblye interiors, click here.